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| | THE MOBILE LEARNER
FEBRUARY 12, 2012 Moving Forward with a Mobile Strategy
We are in the midst of another change in the world of business. When the development of the Internet and it’s widespread use in the the 1990′s initiated the information age, we saw companies scrambling to move their advertising and sales agents from physical spaces to online spaces. With smartphones ushering in the mobile revolution, companies again are scrambling to shift their strategies and to format their advertising and sales access points from computer to mobile and from computer browsers to mobile apps. Wikipedia, HowStuffWork, Dictionary.com, news apps, etc.);
| | MLEARNING REVOLUTION
FEBRUARY 14, 2012 Mobile Learning should be more than converting Desktop eLearning to HTML5
'Over the weekend, I was looking at the entries submitted to the Adobe Captivate HTML5 Contest, hosted by my former Adobe colleagues. The basic idea behind this contest is that Adobe Captivate 5.5 users create a project and then use the HTML5 Converter for Adobe Captivate to convert it into HTML5. The entry with the most votes wins. In other words, while I think HTML5 will play a big role in how we develop and deploy learning and how our learners will consume those learning experiences on mobile, I think mLearning should be a lot more than just ‘converting’ desktop eLearning to HTML5.
| | MLEARNOPEDIA ON BLOGSPOT
FEBRUARY 15, 2012 Global Mobile Awards
In less than two weeks, mobile leaders worldwide will be gathering in Barcelona for the GSMA Mobile World Congress, the world’s largest mobile exhibition. An important part of this conference is the 17th annual Global Mobile Awards. Audio English lessons were sent via SMS as a ringtone to a large number of Indonesians (over 70,000 during the first 3 months.). GSMA 2012 vendor award
| | STEVE VOSLOO
FEBRUARY 14, 2012 2 mLearning articles worth reading (including an interview in Education Week)
I was recently interviewed by Education Week, the leading education newspaper in the USA. The article, Mobile Devices Address Technology Equity in Africa , is well written and provides an overview of some of the interesting mobile learning projects in Africa. For a good roundup, also check out Mobile learning in developing countries in 2012: What’s Happening? by Mike Trucano of the World Bank (follow @WBedutech ). Uncategorized africa mlearning mobile phones
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MOBILE COMMONS 5 Ways to Use Mobile to Increase Giving
| WEDNESDAY, FEBRUARY 15, 2012
Mobile messaging can be a powerful and effective way to raise money. But there’s more to mobile fundraising than a text to give campaigns. Below are five ways to use mobile to increase your revenues. 1) Text to Give. Text to give is the most well known form of mobile giving. Users text in a keyword to donate $5 or $10 to your organization by having the donation amount added to their cell phone bills.* Text-to-give can be highly effective in specific situations – for example, around disaster relief, or when your organization has a celebrity spokesperson. 2) Send a Link to a Web Page. MORE >>
FLOAT MOBILE LEARNING Register Now For Float’s Free Webinar: Seven Myths of Mobile Learning
| WEDNESDAY, FEBRUARY 15, 2012
“Mobile learning is not as effective as either instructor-led training (ILT) or online learning.” To Dr. Gary Woodill, this is a ludicrous myth about mobile learning. In my view, mobile learning can [.]. Webinars free webinar mobile learning myths MORE >>
MOBILE COMMONS Create Text Message SMS Campaigns that Sync with the Convio CRM
| THURSDAY, FEBRUARY 16, 2012
One of the biggest challenges of running any outreach campaign is keeping track of all the information. Which constituents have you sent mailers to? Who have you called? Did your members donate in response to an email blast or an ad they saw on television? It was probably in response to an SMS message they received). That’s why Mobile Commons syncs all of our campaign information with our CRM partners. So if you’re a Convio customer looking to create a mobile marketing campaign, we make it easy to add mobile reach to your existing marketing efforts. Here’s how it works. name & ?address). MORE >>
THE MOBILE LEARNER Moving Forward with a Mobile Strategy
| SUNDAY, FEBRUARY 12, 2012
We are in the midst of another change in the world of business. When the development of the Internet and it’s widespread use in the the 1990′s initiated the information age, we saw companies scrambling to move their advertising and sales agents from physical spaces to online spaces. With smartphones ushering in the mobile revolution, companies again are scrambling to shift their strategies and to format their advertising and sales access points from computer to mobile and from computer browsers to mobile apps. Wikipedia, HowStuffWork, Dictionary.com, news apps, etc.); MORE >>
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