have also been very active across the wireless industry, including serving as the Global Chairman of the Mobile Marketing Association from 2003 to 2006. Well, what was missing was the operational layer between carriers and nonprofit organizations so that both parties could have confidence in the system and that the process itself enabled an acceptable rate of pass through to the recipient foundation. The operational layer facilitates the ability for nonprofits to interact with their donors through the mobile channel, regardless of what phone service donors use.